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6 Types of Visual Content Proven to Boost Learner Engagement 2023

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Do you sometimes feel like you are screaming into the void? That no one is listening to your emails, blog posts, or presentations? You’re not alone.

According to research, the average person’s attention span has fallen from 12 minutes in 2000 to just 5 minutes in 2015. In this noisy world, how can you make sure your content stands out? By using visual content. 

In this blog post, we’ll explore 10 types of visual content that have been proven to boost learner engagement. Keep reading to find out more!

6 Types Of Visual Content Proven to Boost Learner Engagement


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Anyone who has ever scrolled through their social media feed can attest to the power of a good photo. An eye-catching image can stop you in your tracks and make you want to learn more about the subject.

This is why businesses are increasingly using photography as a way to boost user engagement. By featuring compelling photos on their website and social media pages, businesses can attract attention and encourage people to stay on their sites longer.

And, since people are more likely to remember what they see than what they read, using photos is an effective way to communicate a message or promote a product. So, if you’re looking for a way to engage your audience, start taking some pictures.

Illustrations and Icons

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As any user interface designer knows, icons and illustrations can be powerful tools for boosting engagement. By catching the user’s eye and breaking up the flow of text, they can help to guide the user’s attention and make an interface more intuitive and fun to use.

In addition, icons and illustrations can also help to convey complex information in a concise and visually appealing way. When used effectively, they can make even the most mundane task feel like a game.

So if you’re looking for ways to boost user engagement, consider adding some icons and illustrations to your design. With a little creativity, they can go a long way toward making your interface more engaging and enjoyable to use.

Visualizations (like charts and graphs)


Any good marketer knows that engagement is key. And what’s one of the best ways to keep people engaged? Visualizations! Charts and graphs are a great way to break up text and add interest to any presentation or article.

But they’re not just there for show – studies have shown that people are more likely to remember information when it’s presented visually. So not only do visualizations help to hold people’s attention, but they also help to ensure that your message is getting through loud and clear.

So if you’re looking for a surefire way to boost engagement, start adding some visualizations to your arsenal. Your users will thank you for it!

Pictographs and Comics

They say a picture is worth a thousand words – and when it comes to user engagement, that may well be true. Whether you’re trying to promote a new product or simply raise awareness about an important issue, adding visuals to your text can be an extremely effective way to capture attention and boost engagement.

Pictographs and comics are particularly well-suited to this purpose, as they can be both eye-catching and informative. When used judiciously, they can help break up blocks of text, making your message easier to digest.

And because they are so visually appealing, they can also stick in the mind long after the initial reading – meaning your message is more likely to resonate with users. So if you’re looking for an engaging way to get your message across, pictographs and comics could be just what you need.

Visual Notes


When it comes to taking notes, we’ve all been there: fighting to stay awake as our brain tries (and fails) to process what the speaker is saying verbatim. But what if there was a better way?

Enter: visual notes. Adding simple drawings and sketches to your notes can actually help boost your engagement and memory retention.

That’s because when you draw, your brain is forced to engage with the material in a different way, which helps cement the information in your memory.

In addition, visual notes are more engaging to look at, making it less likely that you’ll zone out while reviewing them later. So next time you’re stuck in a dreary meeting, try adding a few doodles to your notes – your brain will thank you for it!


Typography is often seen as a purely aesthetic element, but it can actually have a significant impact on user engagement. In fact, the right font can help to create a strong emotional connection with your audience, making them more likely to stick around.

And when it comes to user engagement, nothing is more important than keeping people on your site. So how can you use typography to boost user engagement?

First, choose a font that reflects the tone of your brand. If you want to come across as friendly and approachable, select a sans-serif font. For a more formal look, go with a serif font.

Secondly, pay attention to line spacing and letter spacing. Too much or too little space between letters can make text difficult to read, which will quickly turn users off.

Finally, don’t be afraid to experiment. Try out different fonts and see what works best for your particular audience. With a little trial and error, you’ll be sure to find a typographic solution that helps you boost user engagement and keep people coming back for more.

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Conclusion: 6 Visual Content Proven to Boost Learner Engagement 2023

With so many types of visual content to choose from, it can be tough to know where to start. But with the right approach, any type of visual content can help boost learner engagement and improve retention rates. We’ve highlighted 10 different types of visuals that have been proven to work well in eLearning courses. So which ones will you try first?

Sonia Allan

Sonia Allen is a freelance content writer and a senior SEO and content marketing analyst at Digiexe, a digital marketing agency specializing in content and data-driven SEO. She has more than seven years of experience in internet marketing & affiliate marketing. She likes sharing her knowledge in a wide range of domains ranging from eCommerce, startups, social media marketing, making money online, affiliate marketing human capital management, and much more. She has been writing for several authoritative SEO, Make Money Online & digital marketing blogs on these authority websites like AffiliateBay, and and SchemaNinja

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