Running a business means finding ways to reach customers and grow sales. SharpSpring is an easy-to-use tool that helps small and medium businesses with marketing and customer management.
It’s like having a helper for emails, social media, and tracking leads.
Known for its flexibility and affordability, SharpSpring combines email marketing, automation, and CRM functionalities to help businesses grow efficiently.
This article explores SharpSpring’s pricing structure, key features, benefits, and potential drawbacks to help you decide if it’s the right fit for your business.
SharpSpring Pricing Options
SharpSpring’s pricing depends on how many contacts (like customers or leads) you have. All plans give you unlimited users, unlimited support, and all features.
Here’s what they cost:
- 1,000 Contacts: $449 per month
- Unlimited Users
- Unlimited Support
- All Features
- 10,000 Contacts: $999 per month
- Unlimited Users
- Unlimited Support
- All Features
- 20,000 Contacts: $1,449 per month
- Unlimited Users
- Unlimited Support
- All Features
- Agency Plan: Custom price
- For marketing agencies handling many clients
- Special tools for agencies
- Enterprise Plan: Custom price
- For businesses with millions of contacts
- Extra features and support
Extra Costs
- Onboarding Fee: You pay $1,999 upfront for the first 60 days. This gets you a helper to set everything up. So, the 1,000 Contacts Plan starts at $2,448 with a yearly contract.
- Billing Options: You can pay monthly or yearly. Yearly, it might save you money.
To start, pick a plan, check the price, and request a demo on SharpSpring’s website. For Agency or Enterprise plans, talk to SharpSpring for a custom price.
About SharpSpring
SharpSpring, now part of Constant Contact and called Lead Gen & CRM, is a tool that helps businesses with marketing and customer tracking.
It’s great for small businesses and agencies because it’s cheaper than tools like HubSpot. It handles emails, customer data, social media, and reports all in one place.
It works with many other tools, like WordPress or Shopify, and is popular with marketing agencies because it can be customized for their clients.
Around 8,000 users, mostly in marketing or IT, use SharpSpring, especially businesses with 10-50 employees.
Best Features Of SharpSpring
SharpSpring offers a robust suite of tools to enhance marketing and sales processes. Here are some of its standout features:
- Behavior-Based Email Automation: SharpSpring’s “after-the-click” tracking sends personalized emails based on user behavior, improving engagement and conversion rates.
- Dynamic Form Builder: The drag-and-drop form builder creates responsive web forms that integrate directly with the CRM, with autocomplete options to boost conversions.
- VisitorID Tracking: Identifies anonymous website visitors, providing detailed insights like names and contact details through its ZoomInfo partnership, doubling visitor identification rates.
- Landing Page Builder: Offers customizable templates designed for high conversion rates, with dynamic content to match visitor interests.
- CRM and Pipeline Management: Includes a built-in CRM with customizable pipelines, social CRM, and actionable reports to track leads and sales.
- Social Media Integration: Manages posts across platforms and collects real-time customer data from social interactions.
- Extensive Integrations: Supports over 700 apps via Zapier, plus native integrations with tools like Salesforce, WordPress, and Shopify.
Why Choose SharpSpring?
SharpSpring stands out for several reasons, making it an attractive choice for SMBs and agencies:
- Cost-Effectiveness: Compared to competitors like HubSpot, SharpSpring often costs one-third the cost, offering similar features at a lower price point. Its unlimited user model is ideal for large teams, reducing per-user costs.
- Flexibility: Month-to-month billing and no long-term contracts provide freedom to scale or switch providers without penalties.
- Agency-Friendly: Agencies benefit from a rebrandable platform, single sign-on, and multi-client dashboards, making it easy to manage multiple accounts.
- Comprehensive Features: SharpSpring’s all-in-one approach combines email marketing, CRM, and automation, reducing the need for multiple tools.
- Unlimited Support: Free, unlimited support via phone, email, chat, and a knowledge base ensures users get help when needed.
SharpSpring – User Reviews
Pros and Cons Of SharpSpring
Pros
- Cheaper than similar tools, great for teams with many users.
- Simple tools make it easy to set up marketing plans.
- Works with many other apps to save time.
- Perfect for agencies with tools to manage clients.
- Fast help through many channels, plus training.
Cons
- The $1,999 startup cost can be tough for small businesses.
- Some tools might confuse new users because of tricky words or setup.
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Final Thought
When it comes to picking the appropriate product, one of the most important considerations for a small business is pricing.
They provide comprehensive pricing plans for SharpSpring, in addition to prices for a variety of other instruments.
In the end, the platform that you decide to use will be determined by your goals.
SharpSpring is the right choice for you if you want to see absolute revenue increase while still adhering to an agency pricing strategy.
