Ideal for building and scaling full-fledged e-commerce stores.
Best for creating high-converting landing pages and sales funnels.
Features
E-commerce platform with store customization, product management, and marketing tools.
Landing page builder, funnel creation, email marketing, and automation tools.
Pricing
Starts at $25/month for the Basic Plan.
Starts at $99/month for the Standard Plan.
Templates
Offers a wide range of customizable themes for online stores.
Pre-designed funnel and landing page templates with fast editing options.
Location of Data Centers
U.S., Europe, and Asia-based data centers for global reach.
U.S.-based data centers focused on funnel performance.
Suppose you are a passionate individual, company, or business owner who wants to diversify their business online and streamline sales funnels. Then you must be trying to find the best one out of Shopify vs Convertri.
Customers always want something new to be brought to the table, and to do so, understanding your customers is extremely important.
If you want to start your business right from scratch, doing without these tools is extremely difficult. Be it opening online stores, selling in multiple locations, or targeting a particular customer segment, they do it all for you.
For any person or entity offering products or services to B2C/B2B customers, agencies, or local businesses, integrating and using these tools can help your business reach a better audience and gain more return on investment.
Even if you are someone who sells products for others, i.e., an affiliate marketer/network marketer, such tools will help you sell products better.
Shopify vs Convertri 2025: In-Depth Comparison (Pros & Cons)
About Shopify
Shopify is one of the most efficient e-commerce platforms that allows you to start, manage, and grow your business.
Shopify provides a wide range of services to online retailers, including payments, shipping, and customer engagement tools, making running an online business much simpler.
Shopify was founded in 2004 to start an online snowboarding equipment store. It was not until 2010 that they launched their app on the Apple App Store for business owners to remotely control and manage their stores from their mobile devices.
In 2013, they launched Shopify Payments. This removed the need for a third-party payment gateway, as merchants could accept credit card payments. The biggest highlight for Shopify was undoubtedly its integration with Amazon.
Partnering with the biggest e-commerce giant opened new avenues, and stock prices rose overnight. Merchants could sell products from their respective Shopify online stores on Amazon.
One thing that Shopify has done right from its inception is to diversify its services and products. They understood market trends and customer needs, and applied appropriate technologies to capture market share.
In 2019, they launched yet another fascinating product called Shopify Studios. It is a television and film production house. They also partnered with Snapchat to integrate its ads for online retail store owners.
The one-stop solution for the right landing pages, squeeze pages, and a rock-solid sales funnel is Convertri. It is known as the world’s fastest-growing funnel builder.
This is because pages built on the Convertri platform load faster than those on any other platform on the internet.
Convertri was founded in 2016 and has grown substantially in such a short period.
Building traceable, goal-oriented, and efficient digital marketing campaigns is so much easier with Convertri. The ease with which you get access to creating landing pages, page importers, or automatic mobile pages for your business is unparalleled.
The ability to create OTOs, bump offers, and upsells quickly attracts a large audience. When it comes to creating complicated funnels, it is not the best option.
If you are a small business owner and new to online marketing, this is the best option for you. They also support you by providing online tutorials.
This helps first-time users get a hang of the tool. They want to better themselves and evolve consistently. Each week, they introduce new features or fixtures, which help users look forward to something exciting coming their way.
Shopify helps you create and customize your retail store and sell it in a multitude of places.
Some of these include the internet, mobiles, online marketplaces, brick-and-mortar stores, pop-up shops, and social media. Be it managing your products, the payments, or shipping, Shopify has everything covered for you.
Shopify is a cloud-based software-as-a-service (SaaS) solution. This implies no need to buy web hosting or use other third-party software. There is no need to worry about software maintenance or web server maintenance.
This is why so many retailers can run their businesses smoothly from any nook and corner with an internet connection.
The product does not belong to you, nor do you own a copy of it, but you pay a monthly amount to use it. Hence, it allows you to manage your store from anywhere in the world, as long as you have an internet connection.
It has made the lives of so many retailers and merchants simpler. The key elements to get your online store up and running include good email marketing tools, a blog to drive more traffic to your store, and a payment processing tool to handle all your transactions. These are called the ‘out of the box features.
Customizing your online store is also super easy. Just adding a few apps to meet the needs of more customers or using a custom code does it for you.
There are many theme styles available to create your brand image. Go with whatever resonates with your brand requirements and enables you to sell your products physically and digitally.
The most important aspect of Shopify’s work is its ease of use for people with non-technical backgrounds. The aim of Shopify was to help users build their online store without coding or design skills.
There is no need to hire developers or designers. However, if you have good HTML and CSS skills, you will be amazed to discover that the platform allows you to work in both languages.
With Convertri you can develop fast-loading landing pages and all the other pages.
This is achieved by automatically minifying HTML and JavaScript to reduce their size. On any other normal site, you need to pay for web hosting and a web plug-in.
However, Convertri will handle all your hosting requirements and help you store, compress, and auto-scale images before transmission.
Another powerful working feature of Covertri is the dynamic text replacement (DTR). It allows you to make changes in your page copy based on the URL parameter.
In short, this not-so-acknowledged feature of Convertri lets your visitors see landing pages that match their search results from search ads.
This way, you will never lose out on visitors. It boosts conversion rates and helps you make more money.
Shopify: is best for small and medium-sized businesses/companies and freelancers when it comes to their standard plan. It is ideal for enterprise companies to use Shopify Plus.
Convertri: is the best to use for anybody dealing in sales of products/services to customers such as local agencies, affiliate marketers, B2B and B2C local businesses, etc.
2. Ease Of Use
Shopify: Most customers feel that Shopify is very user-friendly and provides a seamless experience. A lack of technical knowledge does not create a barrier to its use. People also feel it is very intuitive, and the team develops new features that cater to customer needs.
Convertri: Most of the users have positive things to say about Convertri. The ease of creating landing pages and funnel pages is unparalleled. However, many people felt that the platform lags behind its competitors in terms of intuitiveness.
3. Customer Support
Shopify: The majority of the reviews reflect good 24/7 customer support catering to the needs of their customers. However, they can work on improving it to the level of their competitors.
Convertri: The backend and support team are always available, and most of the customers are extremely happy with the support. This surely leads to better customer support than Shopify.
4. Features & Functionality
Shopify: Be it the availability of free templates, hosting benefits, plug-ins, email marketing options, or integrations with different platforms. Shopify offers many features to explore. However, many of its competitors offer additional features at different price points.
Convertri: When it comes to features, Convertri will spoil you for options. Right from speedy page loading, customized templates, Free SSL, and split testing, or their customer support team. According to most reviews, Convertri has a wider range of features than it offers when compared to Shopify.
5. Platforms and Training Supported
Both Shopify and Convertri are supported on Windows, iOS, and web/cloud platforms, as well as on phones. Regarding training, both of them offer webinars and online tutorials to help first-time users and beginners.
They also have appropriate documentation available on their official website to support their users in every way possible. Both stand at par in this sphere.
6. Languages Supported
Shopify: When we talk about supported user languages, Shopify offers a large number of languages to access the platform. A few of them, other than English, are:
Chinese- Simplified and Traditional
Czech
Spanish
Swedish
Finnish
Thai
French
German
Korean
Japanese and many more
Convertri: As compared to Shopify, there is hardly any variety. As of 2020, they are only supporting English as a platform to access the language. This is something they need to work on to increase their customer database.
Shopify vs Convertri: Pricing Options
Shopify Pricing:
Shopify offers flexible pricing options to cater to businesses of all sizes, from startups to large enterprises.
1. Basic Shopify – $25/Month
Best for small businesses starting online.
Key Features:
Online store and sales channels.
Free SSL certificate for secure transactions.
Discount codes to incentivize customers.
2 staff accounts for managing operations.
24/7 customer support.
2. Shopify Plan – $65/Month
Ideal for growing businesses with increasing sales.
Key Features:
Everything in Basic Shopify.
Professional reports for data insights.
Gift cards to drive customer loyalty.
Up to 5 staff accounts for team collaboration.
3. Advanced Shopify – $399/Month
Designed for scaling businesses needing advanced tools.
Key Features:
Everything in the Shopify Plan.
Advanced report builder for customized analytics.
Real-time shipping rate calculations.
Up to 15 staff accounts for large teams.
4. Shopify Lite – $9/Month
Best for businesses that want to integrate Shopify tools into an existing website or social media.
Key Features:
Includes “Buy Button” to add e-commerce functionality.
No standalone online store.
5. Shopify Plus – Starting at $2,300/Month
Tailored for enterprise-level businesses with high sales volumes.
Key Features:
Advanced customization options for branding.
Dedicated account management and support.
High-volume sales capacity with faster checkout options.
9 free e-commerce templates or themes and 100+ professional themes
Customize your themes as per brand requirements
Powerful marketing features such as payments gateways and easy to use reports
Large catalogs can be imported quickly and easily
24/7 customer support
Carts left behind or abandoned get recovered automatically
No need to worry about maintaining the online store or worrying about the technical aspects
Full-fledged blogging platform
Dropshipping and flexible shipping rates
Availability of marketing, SEO, and analytical tools
Shopify Cons:
If using a third party payment gateway an extra transactional fee is charged
Only 3 product options are available
For accessing the key features ice ‘out of the box the app needs to be installed
Professional reporting features can only be accessed in premium/advanced versions
To make your site GDPR compliant, third party banners with cookies have to be used
The email marketing features provided are pretty basic and options are limited
Convertri Pros
Free customized stand-alone and funnel templates
Easy to use drag and drop editor to change texts, media, and design buttons.
Mobile-specific funnel and landing pages along with desktop pages
Pop up and sticky header features to catch the eye of potential customers
Amazing flash lighting landing and funnel page loading speed
Stellar support team and development team
Always upgrading themselves and coming up with better features
Integrated shopping cart and easy to use page imports
Split testing and free SSL
Convertri Cons:
The built-in forms are not very feature-rich and you need to buy a quiz builder to do so
It does not offer readymade funnels for standard accounts
It is not very intuitive compared to other competitors
Sub-accounts are only available if you have a Convertri agency plan
The pricing is not something very affordable
Not many integrations supported compared to its competitors
No inbuilt funnel area and affiliate member program
FAQs
Do these platforms provide any discount plans?
Well, very few sales funnel and online store software provide discount plans in general. However, Shopify provides a 10% discount on annual plans and a 20% discount on biennial plans, when payments are made upfront. Coming to Convertri, they have no facility of any kind of discount plans and they seem to be including this not very soon. Even if you want to avail of a 14 day free trial with Convertri, you need to pay 0.01$.
What are some alternative tools and software similar to the ones mentioned above?
Some of the well-known names in the market when it comes to online store management and sales funnel building software are as follows: Ecwid PayKickstart Magento ‘ Kartra Click Funnels Unbounce Instapage However, both Shopify and Convertri have made a mark for themselves. Their user-friendliness and beginner friendliness is helping them grow exponentially.
How safe and secure are the above-mentioned tools?
Both the above-mentioned tools are very safe to use and have high levels of security provided to their customers. Shopify is a publically traded company and has huge investments made in the software and security engineering aspect. Shopify operates on Level 1 PCI compliant servers i.e. it is compulsory to make payments via credit cards. They also have an SSL encryption i.e. 256-bit length key encryption for all the Shopify stores. Mandatory to accept credit card payment to make sure that their customer’s data is safe, they do not maintain a backup unless an emergency occurs and the online store has to be revived again. As far as convertri is concerned they also make sure that their customer’s database is safe and secure. SSL protection is used for their websites and landing pages. So all in all both are quite safe to use and they are reliable tools.
When it comes to finding software and tools for a new business owner or a small- or medium-sized company, both Shopify and Convertri are in demand.
Although most of the features provided by both are different, they surely operate in similar ways. Both tools keep customer needs and market trends in mind.
As far as pricing and security are concerned, Shopify is undoubtedly the king. On the other hand, if you are someone looking for a more feature-rich and intuitive platform, then Convertri is your cup of tea.
Ultimately, it is all about understanding your business and brand requirements and accordingly choosing the best online marketing/sales funnel tool in the market.
Make an informed decision by reading various reviews, conducting thorough market research on all available alternatives, considering affordable pricing, and weighing the pros and cons.
Hi, I’m Anikesh Singh, and I’ve spent more than 8 years mastering WordPress, page builders, and plugins. Now, I’m sharing my know-how through Education and WordPress tutorials on SchemaNinja.com. With experience at Yourstory, Bloggerideas, and Tweak Your Biz, I love offering practical tips to build awesome websites since 2018. When I’m not writing, I’m traveling or buried in a book. Catch my latest insights on LinkedIn or Twitter!