Leadpages pricing 2026 begins at $29 per month with the Pro plan. Other options include Business at $49 per month, Grow at $99 per month, Optimize at $199 per month, and Scale at $399 per month. Leadpages also offers custom Enterprise plans for larger organizations requiring features such as SSO, custom contracts, dedicated support, and volume publishing.
Leadpages helps users create landing pages, websites, and blogs, while its higher-tier plans introduce A/B testing, personalization, lead enrichment, Smart Traffic, and heatmaps. Annual billing offers savings of up to 20%, and Leadpages currently provides a 7-day free trial.
Leadpages Pricing at a Glance
Leadpages Plan | Monthly Price | Annual Billing | Pages | Custom Domains | Main Use |
Pro | $29/month | Save 20% | 25 | 1 | Landing pages and publishing |
Business | $49/month | Save 20% | 50 | 2 | Small teams and agencies |
Grow | $99/month | Save 20% | Unlimited | 4 | A/B testing and CRO |
Optimize | $199/month | Save 20% | Unlimited | 6 | Smart Traffic and heatmaps |
Scale | $399/month | Save 20% | Unlimited | 10 | Agencies and larger teams |
Enterprise | Custom | Custom | Custom | Custom | Large organizations |
The public pricing page features Pro, Business, Grow, Optimize, and Scale, while Enterprise is available for organizations that require a customized arrangement. Leadpages states that annual billing provides a 20% saving.
Latest Leadpages Pricing 2026
Leadpages currently organizes its plans around two primary requirements: publishing and testing and optimization. Pro and Business concentrate on creating and publishing pages, websites, and blogs, while Grow and above introduce conversion-focused features such as A/B testing and personalization.
Pricing begins at $29 per month, with higher tiers providing additional pages, domains, analytics, AI credits, testing capabilities, and team functionality. Leadpages plans also come with no traffic caps.
1. Leadpages Pro Pricing
Leadpages Pro costs $29 per month and is intended for solo creators who need landing page creation and publishing with AI-assisted features. It provides 25 pages, 1 custom domain with SSL, 1 blog, 5 GB of storage, and 12,000 AI credits each month.
Leadpages Pro Features
Landing Pages & Publishing: Build as many as 25 pages using Leadpages’ page creation and publishing tools.
Domain & SSL: Connect 1 custom domain with SSL and create custom slugs for published pages.
Website & Blog: Create 1 blog along with landing pages and other website content.
AI & Credits: Receive 12,000 AI credits every month for AI-assisted page creation and related features.
Analytics: Get access to 90-day analytics and UTM tracking for campaign monitoring.
API & MCP: Use API access and the MCP connector to publish through supported tools such as Claude and ChatGPT.
Storage & Branding: Receive 5 GB of asset storage and the ability to remove Leadpages branding from pages.
Pro is a suitable entry point for solo creators primarily focused on landing pages and publishing. However, A/B testing is not included and becomes available starting with Grow.
Choose Pro If…
Pro is a suitable starting option for solo creators who primarily need landing pages, a custom domain, AI page creation, analytics, and publishing functionality.
It includes 25 pages, 1 custom domain, 1 blog, 5 GB of storage, and 12,000 AI credits each month.
2. Leadpages Business Pricing
Leadpages Business costs $49 per month and targets small teams and agencies that require greater publishing capacity than the Pro plan offers.
Leadpages Business Features
More Pages: Publish as many as 50 pages, which doubles the page allowance available with Pro.
Domains & SSL: Connect 2 custom domains with SSL for separate sites or campaigns.
Blogs & Websites: Manage 2 blogs and up to 2 sites through the plan.
Storage: Receive 10 GB of storage for website and landing page assets.
Analytics: Retain analytics for 12 months while using UTM tracking and CSV exports.
AI Credits: Get 20,000 AI credits per month for AI-assisted page creation and editing.
Publishing Tools: Access custom slugs, API functionality, the MCP connector, and Leadpages publishing tools.
Business is a practical option for small teams and agencies that need additional pages, domains, storage, and analytics compared with Pro. Like Pro, it remains focused on publishing and does not include A/B testing.
Choose Business If…
Business makes more sense when you require additional pages, domains, blogs, storage, and analytics.
The plan supports 50 pages, 2 custom domains, 2 blogs, 10 GB of storage, and 20,000 AI credits per month. It can work well for small teams and agencies that do not yet require A/B testing.
3. Leadpages Grow Pricing
Leadpages Grow costs $99 per month and is the first tier to introduce conversion testing features. It targets solo marketers and small teams that are beginning to focus on conversion rate optimization.
Leadpages Grow Features
Unlimited Pages & Traffic: Create unlimited pages and receive unlimited traffic without traffic overage charges.
Domains & Publishing: Connect up to 4 custom domains with SSL while continuing to use websites, blogs, custom slugs, and other publishing features.
A/B Testing: Perform manual A/B tests and compare page variants to identify stronger-performing versions.
Personalization: Use dynamic text replacement and manual personalization to deliver more relevant page content.
Lead Enrichment: Use lead enrichment features to gather additional information about visitors before they submit forms.
AI & Storage: Access AI page creation, 40,000 AI credits per month, 15 GB of asset storage, and brand kit support.
Analytics & Integrations: Use analytics, forms, webhooks, integrations, CSV exports, and the MCP server for connected workflows.
Grow is a logical upgrade for marketers who have moved beyond basic publishing and want to test pages while improving conversion rates.
Choose Grow If…
Grow is the better fit once conversion testing becomes a regular part of your marketing strategy.
It adds unlimited pages and traffic, manual A/B testing, dynamic text replacement, personalization, lead enrichment, and 4 custom domains.
4. Leadpages Optimize Pricing
Leadpages Optimize costs $199 per month and builds on Grow by adding Smart Traffic, heatmaps, auto-personalization, and more advanced testing capabilities.
Leadpages Optimize Features
Unlimited Pages & Traffic: Build unlimited pages and receive unlimited traffic without traffic caps.
More Domains: Connect as many as 6 custom domains with SSL for different campaigns and websites.
Smart Traffic: Use AI-powered Smart Traffic to direct visitors toward page variants according to their conversion potential.
Heatmaps: Analyze clicks and scrolling behavior to understand where visitors engage or leave pages.
Personalization: Apply auto-personalization and dynamic content to create more relevant experiences.
Testing & Analytics: Run A/B tests, perform multivariate testing, and retain analytics for up to 24 months.
Integrations & Storage: Get 10 active integrations, 25 GB of asset storage, higher AI credits, forms, webhooks, and other Grow features.
Optimize is better suited to teams running ongoing campaigns that want AI-assisted traffic distribution and deeper insights into visitor behavior.
Choose Optimize If…
Optimize is worth considering when you want AI-assisted campaign optimization alongside manual testing.
It introduces Smart Traffic, heatmaps, auto-personalization, multivariate testing, additional domains, more integrations, and longer analytics retention.
5. Leadpages Scale Pricing
Leadpages Scale costs $399 per month and is designed for agencies and enterprise teams that require additional domains, users, workspaces, and automated optimization capabilities.
Leadpages Scale Features
Unlimited Publishing: Build unlimited pages and publish campaigns without traffic caps.
Domains & Sites: Connect up to 10 custom domains and manage multiple sites and blogs.
Team Access: Add up to 10 team seats for larger marketing and agency teams.
Automated Optimization: Run A/B tests with auto-optimization and up to 12 variants per page.
Advanced Campaign Data: Access cross-page learning and revenue optimization tools for larger campaigns.
Workspaces & Administration: Manage multiple organizations, workspaces, and administrative functions for larger operations.
Dedicated Support: Receive a dedicated customer success manager and additional support for larger accounts.
Scale is more appropriate when multiple team members manage campaigns across several brands, clients, or websites.
Choose Scale If…
Scale is built for agencies and larger teams handling multiple campaigns that require automated optimization.
It provides more domains, team seats, organizations, automated optimization, cross-page learning, and dedicated customer support.
6. Leadpages Enterprise Pricing
Leadpages Enterprise pricing is custom and is intended for larger organizations that require capabilities beyond the standard self-service plans.
Leadpages Enterprise Features
Custom Contracts: Work with Leadpages on an agreement tailored to your organization’s requirements.
SSO: Use single sign-on for larger team environments.
Dedicated Support: Receive dedicated support for enterprise-level needs.
Volume Publishing: Handle larger publishing requirements across teams and campaigns.
Custom Requirements: Discuss specific enterprise requirements directly with the Leadpages sales team.
Larger Team Support: Configure users, workflows, and publishing needs around your organization.
Custom Pricing: Contact Leadpages to receive pricing based on your requirements.
Enterprise is intended for organizations that need customized account arrangements instead of a standard self-service subscription.
Choose Enterprise If…
Enterprise is intended for organizations that require custom contracts, SSO, dedicated support, and volume publishing.
Pricing is customized, so organizations need to contact Leadpages to discuss their specific requirements.
What Does Leadpages Include?
Leadpages brings landing page creation, website publishing, blogs, AI-assisted page creation, analytics, forms, and conversion-focused tools together in one platform. The features available depend on the plan selected.
Publishing tools are offered across the main plans, while advanced conversion capabilities begin with Grow. Optimize and Scale add more advanced testing and automated optimization functionality.
1. Leadpages Landing Page Builder
Leadpages provides tools for creating landing pages without requiring users to start every page from scratch. Current plans include AI page creation, custom slugs, custom domains, SSL, and publishing functionality.
Pro supports 25 pages, Business allows 50, while Grow, Optimize, and Scale provide unlimited pages. This makes the higher tiers more suitable for marketers handling multiple campaigns simultaneously.
2. Leadpages A/B Testing
A/B testing begins with the Grow plan at $99 per month. Pro and Business are primarily publishing plans and do not include manual A/B testing.
Grow provides manual A/B testing, Optimize adds multivariate testing and Smart Traffic, while Scale extends testing with automated optimization and additional variants.
3. Leadpages Smart Traffic
Smart Traffic is available starting with the Optimize plan. It uses AI-based visitor routing to direct users toward page variants according to their likelihood of converting.
This feature can benefit marketers who want to move beyond manual A/B testing and automatically adjust how traffic is distributed.
4. Leadpages Heatmaps
Heatmaps are available with Optimize and Scale. They display visitor activity such as clicks and scrolling, allowing marketers to understand which areas receive attention and where visitors may leave.
Heatmaps can be particularly useful when a page attracts visitors but does not generate the expected number of leads or conversions.
5. Leadpages AI Features
Leadpages offers AI page creation across its paid plans and provides monthly AI credits based on the selected tier. The detailed plan comparison lists 12,000 AI credits for Pro, 20,000 for Business, 40,000 for Grow, 80,000 for Optimize, and 160,000 for Scale.
These credits support tasks such as AI-assisted page creation and editing. Leadpages also provides credit top-up packs for users who require additional credits.
6. Leadpages Integrations
Leadpages connects with marketing and business platforms including HubSpot, Salesforce, Mailchimp, Google Ads, Stripe, Shopify, Slack, and Zapier. It also provides additional connections through Paragon and webhooks.
Higher plans increase the number of active integrations, giving larger teams more flexibility when connecting their marketing technology stack.
Leadpages Pricing: Monthly vs Annual Billing
Leadpages offers both monthly and annual billing options. The company states that annual billing allows customers to save 20%.
The current monthly pricing is:
Pro: $29/month
Business: $49/month
Grow: $99/month
Optimize: $199/month
Scale: $399/month
Enterprise: Custom pricing
Annual billing is paid once per year and applies the advertised 20% saving to eligible plans.
Does Leadpages Offer a Free Trial?
Yes. Leadpages currently provides a 7-day free trial. During the trial, users can access the selected plan and its applicable publishing or optimization features.
Leadpages collects a card when the trial begins, and the subscription starts after the trial unless the user cancels before the billing date.
Does Leadpages Have a Free Plan?
Leadpages does not currently offer its main platform as a permanent free plan. Instead, users can test the product through a 7-day free trial.
Once the trial ends, users can select a paid plan according to their publishing and conversion requirements.
Does Leadpages Have Traffic Limits?
No. Leadpages states that its plans provide unlimited traffic without traffic overage fees. This applies across the current Leadpages plans.
This model can be useful for campaigns that experience sudden increases in traffic from paid advertising, social media, email marketing, or other channels.
Which Leadpages Plan Should You Choose?
User Type | Best Leadpages Plan |
Solo creator | Pro |
Basic landing pages | Pro |
Small team | Business |
Agency publishing multiple pages | Business |
Marketer starting A/B testing | Grow |
CRO campaigns | Grow |
Smart Traffic | Optimize |
Heatmaps | Optimize |
Advanced personalization | Optimize |
Larger marketing team | Scale |
Automated optimization | Scale |
Enterprise organization | Enterprise |
Is Leadpages Worth the Price?
Leadpages can be a suitable choice for users who want to build landing pages and run conversion-focused campaigns through a single platform.
Pro and Business primarily function as publishing plans. They suit creators and small teams that need landing pages, websites, blogs, custom domains, SSL, AI page creation, and analytics.
Grow becomes more useful when A/B testing and lead enrichment are important. Optimize adds Smart Traffic, heatmaps, and auto-personalization, while Scale targets larger teams and agencies that need additional users, domains, and automated optimization.
Leadpages also stands out for its unlimited traffic model. According to the company, its plans do not impose traffic caps or traffic overage fees.
Leadpages Pro & Cons
Pros
- No traffic caps: Leadpages states that all plans provide unlimited traffic without traffic overage fees.
- AI page creation: Paid plans provide AI-assisted page creation.
- Custom domains: Paid plans support custom domains with SSL.
- Strong optimization tools: Optimize adds Smart Traffic, heatmaps, and auto-personalization.
- 7-day trial: Users can test the platform with access to their selected plan during the trial.
Cons
- A/B testing starts at Grow: Pro and Business focus mainly on publishing and do not include manual A/B testing.
- Higher tiers get expensive: Optimize and Scale cost $199 and $399 per month respectively when billed monthly.
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Leadpages Pricing FAQs
Leadpages pricing starts at $29 per month for Pro. Business costs $49 per month, Grow costs $99 per month, Optimize costs $199 per month, and Scale costs $399 per month. Enterprise uses custom pricing.
Yes. Leadpages offers a 7-day free trial. A card is collected when starting the trial, and users can cancel before the trial ends to avoid the paid subscription.
Leadpages currently provides a 7-day trial instead of a permanent free version of its main platform.
Yes. Leadpages says all plans include unlimited traffic without traffic overage fees.
Manual A/B testing starts with the Grow plan at $99 per month. Optimize and Scale also provide A/B testing along with additional testing and optimization features.
Yes. Smart Traffic is included with Optimize and Scale. Optimize uses AI-based routing to direct visitors toward page variants that have a higher likelihood of converting.
Yes. Heatmaps are available with Optimize and Scale. They provide click and scroll information that can help show how visitors interact with pages.
Leadpages states that annual billing saves 20%. The annual subscription is billed once per year.
Yes. Leadpages supports custom domains with SSL. The available number varies by plan, with Pro supporting 1, Business 2, Grow 4, Optimize 6, and Scale 10 according to the current plan comparison.
Yes. Leadpages provides AI page creation and AI credits with its paid plans. The monthly AI credit allowance depends on the selected plan.
Yes. Leadpages states that users can cancel through their account settings. The subscription remains active through the current billing period.
Final Thoughts on Leadpages Pricing 2026
Leadpages pricing 2026 starts at $29 per month with Pro. Business costs $49 per month, Grow costs $99 per month, Optimize costs $199 per month, and Scale costs $399 per month. Enterprise pricing is customized for larger organizations.
Pro and Business work well for creators and teams that mainly require publishing features. Grow is the first tier to include manual A/B testing and lead enrichment, making it more suitable for marketers focused on conversion rates.
Optimize adds Smart Traffic, heatmaps, auto-personalization, and multivariate testing. Scale targets agencies and larger teams that need automated optimization, additional users, domains, and account support.
Leadpages also provides unlimited traffic across its plans and a 7-day free trial, allowing users to try the platform before committing to a longer subscription.
