Divi vs Wix 2023: Which Website Builder Should You Choose?

As someone who has been in the website building business for some time, I often get asked which platform is better – Divi or Wix. It’s a tricky question to answer because each has pros and cons.

That said, I have been working with both for years and can provide some insights on which one might be the best fit for you.

In this blog post, I’ll dive into what makes each platform unique so that you can make an informed decision when creating your own website. So, let’s do a deeper dive into Divi vs Wix!

It can be used by everyone including freelancers, agencies, website owners, etc. We have already done a detailed review of the Divi Theme. Rollover to check the Divi Theme Review here.

🚀Divi vs Wix: Quick Expert Summary

Feeling uncertain about choosing between🧐 Divi and Wix? I understand your dilemma, as many people find themselves in the same situation.

Don’t worry, I’m here to assist you in understanding the differences between the two, so you can make an informed decision that suits your needs.

You’ve come to the right place! I have personally built and analyzed more than 300 websites using both Divi and Wix, and I’m here to share my experiences with you.

By providing insights and information, I aim to help you navigate through this decision-making process with confidence.

When comparing Divi and Wix, both platforms have their strengths and weaknesses. Divi excels in terms of its extensive customization options, real-time editing capabilities, and vast module library, making it a powerful tool for experienced web developers.

On the other hand, Wix stands out for its ease of use, beginner-friendly interface, and all-in-one platform, making it an excellent choice for individuals with limited technical expertise.

	Divi	Wix
Pricing	$70 per year	$80 per month
Templates	215+	800+
SEO ready	Great for SEO	Great for SEO
Discount	Yes, on this page.	No
Beginner friendly	Very easy	Very easy
Customer support	5.0/5.0 on Trustpilot	1.6/5.0 on Trustpilot
Overall grade	9.8	8.7
E-commerce ready	Comprehensive e-commerce toolkit	Fully integrated e-commerce plans
Where to buy	Try Divi	Try Wix

Divi vs Wix 2023: Overview (Who Is The Winner)

Here is a complete comparison between Divi vs Wix. Let’s see which one is better for you:

Divi Overview

 So, what is Divi exactly? Divi is the latest release, a new commodity presented by Elegant Themes. It is more than simply a WordPress theme. It claims to entirely transform the way you design websites.

Divi offers a framework that lets you entirely create and personalize every little part of your website from start to end, top to bottom. It keeps you entirely in control by assisting you in building the picture-perfect website of your imagination.

You can either create your own design or choose from a library of pre-made designs. Divi is very user-friendly and does not require any coding knowledge. However, it is more expensive than Wix.

But it’s still more than just a design tool. Divi ensures that your website prospers in the right sense.

It has a variety of features to build, design, promote, and further your website to convert your traffic into leads. It is fast-paced and methodical, making it the perfect choice for amateurs and professionals, alike.

Wix Overview

Wix is an easy-to-use website-building tool that allows you to design your website without any requirement for you to know to code.

Everything you need for the purpose is found with Wix and so it eliminates the need to install any third-party software. All you have to do is to create and run your website in a browser, through the Wix website.

It is a cloud-based platform, which means that it can host service and access it freely through the internet.

Wix has ready-to-use templates and a first-of-its-kind Artificial Design Intelligence that will create a website that has human logic. Exciting, isn’t it?

Website builders give you the tools you need to create simple or complex websites without touching any code. However, deciding which website builder is best for you can be difficult if you don’t know what to look for.

With years of experience, I’ve learned the key differentiators to look for when looking for a website builder.

• Save 50% on Duda website builder with a coupon codes.

Steps to install Divi & Wix:

To install Divi or Wix, follow the instructions below:

Installing Divi:

• Step 1: Log in to your WordPress website’s admin dashboard.
• Step 2: Navigate to the “Plugins” section and click on “Add New“.
• Step 3: In the search bar, type “Divi” and press Enter.
• Step 4: Look for the “Divi Builder” plugin by Elegant Themes.
• Step 5: Click on the “Install Now” button next to the plugin.
• Step 6: After installation, click on the “Activate” button to activate the Divi Builder plugin.
• Step 7: You may be prompted to enter your Elegant Themes account details to complete the activation process.
• Step 8: Once activated, the Divi Builder will be ready to use, and you can start creating your website using its features.

Installing Wix:

• Step 1: Visit the Wix website (www.wix.com) in your web browser.
• Step 2: Click on the “Get Started” button to sign up for a Wix account.
• Step 3: Fill in the required details, such as your email address and password, or sign up using your Google or Facebook account.
• Step 4: After signing up, Wix will ask you a series of questions to help you customize your website.
• Step 5: Provide the necessary information, such as the type of website you want to create and its purpose.
• Step 6: Once you’ve answered the questions, Wix will automatically generate a website template for you based on your preferences.
• Step 7: Customize your website further by using the intuitive drag-and-drop editor provided by Wix.
• Step 8: When you’re satisfied with the design and content of your website, click on the “Publish” button to make it live on the internet.

Divi vs Wix: Common Features Compared

Aspect	Divi	Wix
Ease of Use	Requires basic WordPress knowledge	Beginner-friendly, no coding needed
Design Flexibility	Highly customizable with drag-and-drop builder	Templates and limited customization options
Page Builder	Built-in page builder with extensive modules	In-house Wix Editor for designing
E-commerce Support	Integrates with WooCommerce for online stores	All-in-one e-commerce solution
SEO Capabilities	SEO-friendly but requires optimization	SEO tools and features built-in
Hosting	Requires separate hosting (e.g., Bluehost, SiteGround)	Includes hosting on Wix servers
Mobile Responsiveness	Mobile-responsive, but design may need tweaking	Templates are mobile-optimized
Community and Support	Active Divi community with documentation	Extensive support and resources for Wix users
Scalability	Suitable for small to large websites	Suitable for small to medium-sized sites

1. Templates and layouts editing

Divi 

Divi brags a huge preference for themes. There are more than 1000 designs and templates present in different categories that users can prefer for their websites. Even on mobile phones, preferable designs work significantly.

When you don’t have any interest to use these pre-designed layouts, you can go with the majority strapping substructure with the collection of layout management devices. 

Wix 

The Wix audience can utilize more than 550 various designs and templates. They can be amended as it comes with pre-set purposes.

The themes here are separated into various categories and turned on to the niches or internet site types. It’s on you to select layouts and templates for small-businesses sites, depository, or e-commerce stores.

If you are not succeeding in searching the particular theme from your category, you can go on with the other option and personalize it. 

Verdict 

Divi audience has access to CSS designs and quality. The organization has a good collection of custom-tailored structures and these can be loaded and corrected just in a few seconds, with a click or two.

In Wix, the programmer provides you with mobile personalization devices, and through this, you can blank out or visualize the elements, go with the various background, and also can revise the menu sections. read further to know all the information on Divi vs Wix.

2. Divi vs Wix: Logo Creator 

Divi 

You can add your custom logo with the help of Divi. Also, you must have a theme of designs and templates which should be combined with WordPress already. The choices and options of this Divi theme are available on the notification bar. 

Wix

Besides the Wix ADI to construct websites for the users, the organization also has another choice or features that help you to design the logos without web designing skills. The device here runs likewise. 

Verdict 

Divi can be utilized to transfer or change the current logo, make alterations to the default color pallet, add up favicon, and authorize a few Divi page elements.

In Wix, the program here will instinctively give rise to many logo samples your only work is to give the program details about your plan or project and niches.

Select the preferable one and adjust it with the website thoroughly, another route is to transfer the existing logo. 

3. Divi vs Wix: Add-ons And widgets.

Divi 

As earlier said, Divi is combined with WordPress, which simply means that you can utilize this with several WP plugins from statistics and SEO development to email retailing, content cascading, and many more.

Also, it is possible with the program to combine the third-party services into the constructor itself. The organization here comes with the passcode module which you can have already inserted in the third-party shortcodes. 

Wix

Wix consists of personalizing App retail and it also consists of a huge selection of Add-ons and widgets.

There are variations of third-party apps that can help personalize the internet sites and also makes sure about good customer engagement. You can also connect the various forms, CTA blocks, audience accession elements, and many more. 

Verdict 

Divi is very comfortable to use but the combination here looks more multiplex than compare to Wix like you do not have to worry to get the passcode from anywhere.

Wix is created to touch the nook-specific necessities which include real estate, hospitality, and other services. Some of the applications here are free to use but some need subscription plans. 

4. Divi vs Wix: Online search engines. 

Divi 

Divi includes the inDividual blogging section. You can generally keep it at any place on the internet site. To allow this function, you just have to click on the “insert module” button and select the “blog” button. The segments here have the foremost three major setting choices that also cover:- 

• Content 
• Layouts and designs
• Advanced

 Wix 

Wix comes with a combined blogging section. The audience here can easily add up the nooks-specific blog with a simple tap. This feature prefers a diversity of devices to add up, edit, remake, or change the scheduled posts.

If you want to make it a reliable and easy read for the connection with the brand-new content upgrades then you can remain in contact with the tag cloud, custom feeds, or features post segments. 

 Verdict 

Comparing both the platforms, the blogging functionality is strongest in both the programs with all the significant devices to manage the features and contents.

5. Divi vs Wix: e-commerce Features

via GIPHY

Divi 

Divi retailing features are concentrated more on e-commerce specialized templates and designs.

They also come with combined choices, including shopping cart options, product pages, and many more. One must know that we are having a conversation about the WordPress theme constructor.

Wix 

Wix has a second name as an eCommerce-ready program. It has a vast variety of shopkeepers who are trying to open a digital store despite the size. The users here are unbound to make commerce-oriented template designs.

You get an all-set online store that needs only a few changes and little modifications. Select a template design, choose your required product, add content to it, add pictures, and go live with it. 

Verdict 

Two of the platform here works incredibly in terms of comfortability and customization.

Divi comes here with more personalized freedom for the users, and its search engine features look far-reaching for the products Wix doesn’t need any arrangements, it is rapid to create a blog or initiate with the product. Both the platforms here are good to go and have good features. 

6. Divi vs Wix: Blogging Engine

Divi also has a module for blogging that is different. You can put it wherever you want on the page. To turn it on, you only have to click the “Insert Module” button and choose “Blog.”

Divi Blogging

There are three main choices for setting in this section, which is:

• Content: to manage articles, keep track of how many posts there are, add images, change the format of posts, etc.
• Design: to add content, change overlays, update meta tags for better SEO, change typography, and so on.
• Advanced: To change your own CSS.

You can make custom templates and headers for each post on your blog to make it look more like you. In the same way, you can change how a website page that shows the latest blog posts looks on your own. The advanced Divi Theme Builder is where this is done.

You can also choose the information that will be shown in each blog post. This includes titles and featured pictures.

Dates, writers, and other things that go with them. In general, it takes time and work to start a blog with Divi, especially if you want it to have a lot of features and be highly customizable.

Wix Blogging

Wix comes with built-in writing features. It lets people add a blog in a specific area with just one click. There are a number of tools built into the feature that can be used to add, change, or schedule posts.

You can link a tag cloud, a custom feed, or a section of “featured posts,” which makes it easier for readers to keep up with new content. You don’t need to know how to code to set up bogs with the system.

Just choose a good template, change your blog’s settings, add new posts or edit the ones you already have, plan future posts, and add media files and other elements.

The website builder also lets you add a comments feature, which lets users respond to other messages with text, GIFs, or even emojis. You can change the URLs, SEO meta tags, and other SEO settings to help promote your blog and bring people to it.

Verdict

As for blogging, it looks like both platforms have a strong blog development feature with all the tools you need to handle content. Wix, on the other hand, is a simpler and more user-friendly option that lets all types of users start and customize blogs without any coding or web design skills.

Inline Text Editing

One of the standout features of Divi Builder is its inline text editing tool. It’s a remarkable and user-friendly tool that delivers impressive results.

To start, you add text as a regular pop-out module. However, the real magic happens when you realize that you can make changes to both the content and layout directly from within the page itself.

This seamless editing process, known as inline editing, is made possible by Divi Builder’s intuitive JavaScript editor interface.

This functionality not only allows you to edit text effortlessly but also provides an accurate representation of how your visitors will view the content on your page. With no need to switch between the backend and front-end views, you’ll save valuable time in the editing process.

Divi vs Wix: Design and Flexibility

Wix is a more adaptable and versatile platform that comes with a number of pre-installed features. Divi is primarily used to create themes for use with the WordPress content management system.

It contains a number of built-in features. However, to integrate third-party services within the platform, users will mostly use regular WP plugins, shortcodes, and custom code modules.

Editing Templates

Users of Wix have access to over 550 distinct templates. They’re all mobile-friendly and include pre-installed features that can be tweaked.

Each theme is separated into numerous categories depending on the specialty or website type. You may pick a layout for a small company website, a portfolio, or a digital store here.

If you can’t find a theme in your category, you can choose one from another category and personalize it.

As previously stated, users can create their own layouts from scratch by utilizing custom modules and page components.

The Mobile View option allows you to optimize your future website for consumers on both desktop and mobile devices. Separate mobile customization options are available in the editor to hide or reveal components, change the backdrop, adjust menu sections, and more.

Divi has a large number of themes to choose from. Users may choose from over 1,000 distinct templates, all of which are grouped into categories.

All of the layouts work well on a variety of mobile devices. You may utilize a strong framework with a set of layout management capabilities if you don’t want to employ pre-designed layouts.

You may, for example, generate many mockups, store them, and assign them to different categories for easier access. The system has a large number of custom modules and blocks that may be easily added and altered.

In addition, additional style choices such as lowering contrast, increasing brightness, applying different visual effects, and so on are available here. Divi users also have complete control over CSS style and properties.

Divi vs Wix: Community

Divi has a large, active group with a lot of helpful tools for its users. The community has a blog with two new posts every day, regular meetups, a large number of layouts and child themes, a collection of plugins, a lot of websites with material about Divi, a lot of busy Facebook groups, a lot of tutorials, videos, podcasts, and courses, and a lot of plugins.

Wix, on the other hand, has a smaller group of users. It has a blog with about four posts a week, hosts talks, and has a Facebook group for eCommerce-related topics. In the Wix community, users can also find helpful tools like websites with lessons, videos, themes, and classes.

Both Divi and Wix offer helpful community support, but Divi is a better choice for people who want to be part of an active and diverse community because it has a bigger community and a wider range of tools.

Divi vs Wix: Blocks And Modules

The blocks and modules on your website are what give it its unique identity and the functionality it needs. They are essentially the central component of the website design process that is carried out using page builders.

Blocks & Modules For The Divi Theme

As a website builder, Divi is equipped with a wide variety of tools that can assist you in constructing the ideal website. You are able to add blocks and modules to your pages, which is one of these features.

On your website, you have access to over 40 distinct kinds of blocks and modules to use any way you see fit. Each one serves its own individual purpose and can assist you in achieving a variety of different goals.

The following is a list of some of the most common blocks and modules that may be used with Divi:

• Accordion
• Audio
• The counters in the bars
• Button
• Blurb
• Counter in a circle
• A rallying cry for action
• Code
• Comments
• Form of contact

Wix Blocks And Modules

The Wix Editor provides you with access to hundreds of high-quality components that are fully modifiable and may be used to build your website.

You can personalize the look and feel of your website by selecting elements such as images, text, shapes, strips, and more.

The following is a list of some of the features that Wix makes available:

• Strip
• Text
• Image
• Button
• Gallery
• Box
• List
• Video & Music
• Forms and Contact
• Bookings

Wix has an edge over Divi in that it gives you access to a greater number of pre-designed building blocks and modules than Divi does. If you go to the “Button” page, for instance, you will find a great deal of pre-designed button blocks to choose from.

Divi vs Wix: Customer Support

Divi Customer Support

 Divi offers prompt and responsive customer support. They claim to provide personalized support and superior-quality conversations to help you overcome your doubts and be able to make optimum use of Divi.

Initially, Divi had a support forum where you could post your question, search for one, find the answers among the ones already given, or wait for a new one.

That forum is still open for use. However, recently Divi has announced that they are starting Live Chat for all consumers.

This means you can now contact Divi and solve your queries almost instantaneously. Since there are close to 2 million questions answered on the forum, the abundance of knowledge there is unimaginable and still available for you to access.

The Live Chat option makes it easier for your query-solving experience to become personal. No matter where you are on the Elegant Themes website, all you have to do is look for the pink chat icon and say hello to get in touch with the sales as well as the support team. 

In case you close the chat window, due to any reason, the response will be mailed to you automatically, so you don’t even need to hang around waiting for answers. It’s that efficient!

Wix Customer Support

 If you wish to contact Wix for support, the site makes it easy. All you have to do is open the support option and click on the button to either submit a ticket or you can even request a callback from the team, so they can personally help you with your queries.

They offer services in multiple languages such as English, French, German, Italian, Japanese, Portuguese, Russian, and Spanish.

Each language has been given a different time frame, which is shown on the website. So, if you wish for a particular language, you can refer to their list and contact them at that time. For speedy responses, it helps if you categorize your query.

This way Wix will directly connect you to a Customer Care Expert specializing in dealing with that category only. This saves time and effort. Furthermore, Wix has a Help Center that has various categories containing many questions.

You can also find yours from there and get the ready-made answer. 

Divi vs Wix: The Pricing Battle

Divi Pricing Plans:

Divi offers two pricing plans, Yearly Access, and Lifetime Access. For both plans, you can cancel or upgrade your membership anytime after signing up. Also, you can try Divi for 30 days and get a refund, if you do not enjoy its services.

Divi offers to build websites without any coding or installing multiple third-party plugins. Both plans offer equal access to:

• Themes like Extra and Plugins like Bloom and Monarch
•  24/7 support
•  Regular Updates
•  Guaranteed Security
•  Unlimited use of Themes on various websites

1) Yearly Access: $71 per year

2)  Lifetime Access: $199 one time. This plan offers a fee to be paid only once with lifetime access to the above-mentioned benefits.

Their website is offering a Summer Sale of a 20% discount for a very limited period.

 Wix Pricing Plans

Wix offers Premium different plans for your Website and Business & eCommerce.

 WIX for Website

 All website premium plans include:

• Free web hosting
• Customized icon for your website’s browser
• More storage space to upload content
• Customized Domain
• Google Analytics to track and analyze the website traffic.
• Priority support for all your queries.

   There are 4 main plans under this category:

1) Connect Domain	2) Combo plan	3) Unlimited Plan	4) VIP Plan
Basic plan: ₹80/m (annually billed), no ad-free option.	Get a personalized plan for ₹125/m, billed annually.	Get popular plan for just ₹185/m!	Billed annually at ₹325 per month
Customized domain	Customized domain	10GB storage	20GB storage
The bandwidth of 1GB	The bandwidth of 2GB	Unlimited bandwidth	2 Video hours
500MB storage	3GB storage	Customized domain	Professional logo at $50
	Ad-free display	1-year Free Domain	Your queries will be solved on a priority basis.
	The Domain is Free for 1 year	Ad-free display	VIP support
	30 minutes for Video	1-year Free Domain
		1 video hour
		Site Booster App – $60
		Google Analytics – $60

WIX for Business & eCommerce

There are three plans under this category. All the plans offer to have a few common benefits:

• Payments are accepted Online.
• Supports different payment methods like PayPal and credit cards.
• Includes SSL certificate for free thus making online shopping safe and secure.
• Provides more storage for more content creation.
• Helps you build an ad-free website.
• Build a customized domain for your website.

1) Business Basic	2) Business Unlimited	3) Business VIP
This plan comes at ₹225/m	This popular plan helps you grow your business at a price of ₹300/m	You get every feature in this plan at ₹500/m
Unlimited Bandwidth	Unlimited Bandwidth	Unlimited Bandwidth
20GB Storage	20GB Storage	50GB Storage
5 Video Hours	10 Video Hours	Video hours are Unlimited

Over and above the above-mentioned benefits, the plans also offer site booster apps, Google Analytics, professional logo creation, and other various eCommerce features.

 Verdict

Both Divi and Wix provide value for money. Which is best suited for you? It entirely depends on your business requirements and what exactly are you looking for in a website builder.

If you are looking to build a website on your own and save some money, then Wix would be your choice. If you are keen on getting regular updates and a 24/7 support system, then our recommendation would be Divi. 

Check-out Elementor vs Gutenberg find which one is best for Plugins

Divi vs Wix: Pros And Cons

via GIPHY

Divi

Pros	Cons
It has an easy-to-use drag and Drops visual page builder.	It takes a while to understand the working of this theme.
It has plenty of customizable templates and layouts which are ready to use.	The layouts will stop working when Divi is deactivated.
The theme can be customized with a variety of features.	It doesn’t have a popup builder.
Any type of website can be built using Divi.	The template options are too many. This creates confusion in practical use.
Divi is value for money as it provides lifetime access which can be used on unlimited websites.
The Divi theme is translated into 32 languages, thus making it accessible to a global audience.
Any changes to the website design can be done quickly and easily without the help of a developer.

Wix 

Pros	Cons
It offers free hosting, thus giving you the freedom to create your website just as you want.	It is not possible to change to an entirely new template. You can make changes to the existing template, but switching over to a new one is not easy.
All the features are entirely customizable allowing you to create a website as per your imagination.	The loading speed of Wix is not up to the mark, especially if you are using it on a mobile device.
Wix allows you to add animations to your text and other elements.
It has a template for everyone’s needs. No matter what your purpose, the requirement is, you will find your creations here.

Best for SEO: Divi vs Wix

via GIPHY

When it comes to SEO, both Divi and Wix offer different strengths. Wix has a user-friendly interface with an SEO Wiz tool that guides beginners through the process of optimizing their site.

However, it does have some limitations, especially when it comes to advanced SEO techniques. On the other hand, Divi, used with WordPress, offers more flexibility and advanced SEO options.

With the right plugins, like Yoast SEO, you can control every aspect of your SEO strategy. While Wix might be simpler to use, Divi may ultimately give you more control and potential for higher rankings.

It’s crucial to evaluate your SEO needs and capabilities before deciding which one is the best for you.

No matter which platform you choose, it’s important to have a plan for your website. Before creating a website with Divi or Wix, consider what type of content you want to include and start by optimizing the basics.

Make sure your URLs are keyword-rich, include outbound links to other reputable websites, and use headings and subheadings appropriately.

Optimizing your website doesn’t have to be a daunting task, and with the right platform you can achieve higher rankings in search engine results.

FAQs On Divi vs Wix

👉Is Divi SEO-friendly?

Absolutely. The multiple and varied features offered by Divi make it not just SEO-friendly, but also the best choice for SEO writing as compared to other WordPress themes.

👉Will Divi slow down my website?

Since Divi is an entire website designing tool in itself, there is no need to depend on any other software in collaboration with Divi, such as Photoshop or Sketch. Thus, it does require more resources than other WordPress themes that are comparatively elementary. But because of its enhancements, it runs fast, and therefore there is no risk of it slowing down your website.

👉 Can editing be done in collaboration on Wix?

No. As of now, Wix does not allow more than one contributor to edit at the same time. However, features are constantly being updated and this suggestion will be noted as well.

Quick Links:

• Divi Theme vs Divi Builder
• Oxygen vs Divi
• Divi vs Elementor
• Divi vs Beaver Builder

Conclusion: Divi vs Wix 2023 | Which One Should You Choose?

After looking at both of these popular website builders, it’s obvious that each one has great tools to offer and can help with creating a stunning website.

From flexibility and customization to ease of use, I found that they both meet any user’s needs. However, if you’re looking for something advanced with lots of features and a wide range of options, Divi is the way to go.

Wix may be great for simple websites but Divi takes website building a step further. Now that I’ve explored the world of Divi vs Wix it’s time for you to make your decision.

So what will it be? The power and versatility of Divi or the simplicity of Wix? Whichever path you choose, I’m sure the end result will be great!