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Divi vs Avada vs Pro Theme in 2024: The Ultimate Showdown

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As a website designer, I’ve tried my hand at creating sites with multiple themes, trying to decide which one was the best fit for client projects.

Two of the most popular ones I encountered in my journey were Divi and Avada; both had their pros and cons. But recently when Pro Theme came into play, it added another dimension altogether – with many new features that made me rethink which theme would be suited best for any project.

So here today, I want to go over these three themes – Divi vs Avada vs Pro Theme – and break down each one’s strengths and weaknesses so you can make an informed decision on which is right for your next project!

Bottom Line Upfront: When it comes to choosing the perfect WordPress theme for your website, there are plenty of options out there. Three popular choices are Divi, Avada, and Pro Theme. While all three offer impressive features and customization options, it’s important to compare and contrast the strengths and weaknesses of each before making a decision. Whether you prioritize design flexibility, ease-of-use, or advanced functionality, each of these themes has something unique to offer.

Try out Divi now!

An Overview : Divi vs Avada vs Pro Theme 

WordPress themes are an important part of creating and maintaining a website or blog. There are many different WordPress themes available, so it can be difficult to decide which one is best for you.

Two of the most popular WordPress themes are Divi and Avada, both of which offer unique features that make them great choices for a variety of applications. Pro Theme is another popular option that offers a more professional look and layout.

Divi is widely considered to be the most user-friendly WordPress theme available.

It has a clean, modern design and powerful page builder tools that allow users to easily drag and drop content into their website. Divi also allows for detailed customization of colors, fonts, images, and other elements.

Avada is a versatile and powerful theme that offers both a clean and modern look, as well as multiple page layouts and customization options.

It has an easy-to-use drag-and-drop interface that makes creating pages simple. Avada also includes built-in portfolio templates, so users can showcase their work in style.

Pro Theme is the perfect choice for users looking to create a professional WordPress website. It has an intuitive layout and a variety of customization options, including multiple color schemes and font selections.

Pro Theme also includes advanced features like contact forms, pricing tables, and image galleries.

No matter which theme you choose, all three of these WordPress themes offer a great way to make your website look stunning and professional.

With their wide range of features and customization options, Divi, Avada, and Pro Theme have something for everyone. Whether you’re a beginner or an experienced web developer, these WordPress themes can help you create the perfect website for any application.

Divi vs Avada vs Pro Theme – Uncover all the key details!


divi overview

  1. Powerful WordPress theme with a user-friendly drag-and-drop page builder.
  2. Easily customize your website on the front-end or in the WordPress admin.
  3. Access additional plugins with the Dev license.


divi pricing

They offer two types of membership plans to suit your needs: Yearly Access and Lifetime Access.

  • Yearly Access – $70/year

Yearly access gives you access to Divi, Extra, Bloom & Monarch, and hundreds of website packs for one low price. You’ll also enjoy product updates and premium support as part of your membership.

Plus, you’ll get unlimited website usage and can take advantage of their risk-free guarantee (we offer a 30-day money-back guarantee on all purchases).

  • Lifetime Access – $199 (1-time payment)

Lifetime access is a one-time fee that gives you access to hundreds of website packs and lifetime updates and premium support.

With this plan, you’ll enjoy unlimited website usage and don’t forget that they also offer a risk-free guarantee. Plus, with our one-time fee, there’s no need to worry about renewing your membership every year!


avada overview

  1. Create stunning websites effortlessly WordPress theme.
  2. Their drag-and-drop page builder, Fusion Builder, is user-friendly and works seamlessly in both the wp-admin and on the front-end.
  3. Plus, they have included premium plugins to enhance your website’s functionality.


avada pricing

Avada offers two types of pricing plans that offer distinct sets of features and benefits. The Regular License is priced at a one-time fee of $69 and includes lifetime updates and 6 months of support.

It can be used on just one site. For those looking for added value, the Extended License is priced at $2950 with the same features as the Regular License, plus 6 months of additional support.

It too can be used on just one site. With these two options, Avada is ready to help you meet all your WordPress needs!

Pro Theme

pro theme overview

  • With powerful layouts that are easy to customize, you can ensure your website stands out from the crowd.
  • The stunning headers are perfect for capturing your audience’s attention and leaving a lasting impression.
  • And the creative content options allow you to express your brand’s unique voice in a way that engages and inspires.


pro theme pricing

They know that choosing the right theme for your website can be a difficult decision. That’s why we have two different pricing plans to meet the needs of our customers: Pro Single and Pro Unlimited.

  • Pro Single ($99/yr)

This plan offers a single-use license, granting access to their family of builders, Design Cloud extensions, all features and product updates. With Pro Single, you get everything you need to create a great-looking website quickly and easily.

  • Pro Unlimited ($249/yr)

The Pro Unlimited plan provides unlimited use license access along with the same great benefits as the Pro Single plan. Create an unlimited number of beautiful websites with their family of builders, Design Cloud extensions, all features and product updates.

Plus, you get access to their exclusive Brand Voice feature which helps you create a unique brand identity for your website.

Other Pro Theme Plans

single & agency plan

  • Single Website License

For just $149/yr, you can have access to all the features of our single website license. With this option, you will be able to create and manage your own website without any limitations.

  • Agency

Our Agency plan offers 10 website licenses for just $399/yr. This is a great option if you need to manage multiple websites at the same time. With our Agency plan, you can save money while getting access to all of our great features!

  • Premier

pro theme premier plan

For only $499/yr, our Premier package offers you unlimited website licenses. This is the best deal in WordPress and a great choice for those who need to build multiple websites. With our Premier plan, you will have access to all of our features with no restrictions!

Get the best support and updates: Divi vs Avada vs Pro Theme

Get the support you need with Avada. As a ThemeForest product, it includes six months of standard support. If you need support beyond that, you can easily purchase it. Plus, when you choose Pro, you get lifetime support for free.

Divi is a unique case. They have their own distribution channel, making it harder to determine the level of support they offer. We would have to contact each support team and evaluate their solutions to truly compare.

But even if we did that, there’s no guarantee that your specific issue would be solved. Instead, let’s focus on the overall support experience when building WordPress sites for clients. The speed and efficiency of assistance are crucial factors to consider.


divi support

Get direct support from the theme developer by being the one who communicates with the support team. If you have a developer license and not the customer, you’re in luck!

In most cases, the client will contact you first 99% of the time. However, for clients who are more knowledgeable, this can prevent them from getting direct support from the theme developer.


Take full control over who can purchase separate licenses for each site with our platform. You have the flexibility to either handle the license purchasing for your client or allow them to do it themselves, giving them direct support access.

However, it’s important to note that there are some downsides to this approach. The basic license includes only 6 months of support, after which you will need to purchase additional support.

Pro Theme:

Get lifetime free support for Pro, which can be passed on to your clients with the license.

Updates for all three themes are easy to manage. You’ll receive regular pop-up notifications in your wp-admin, as well as email notifications about new updates.

With Pro Theme, expect new update packages approximately every other week based on my experience.

Avada also includes the helpful Avada Patcher feature. Located in the wp-admin section of Avada, it offers small bug fixes without requiring a complete theme update.

Ensure a problem-free site with these update rules:

  • Divi: Receive updates while subscribed.
  • Avada: Enjoy lifetime updates, no matter your license.
  • Pro Theme: Get lifetime updates, regardless of your license.

Ease of use:


avada ease of use

To begin setting up your site with Avada, navigate to the Avada menu in your WordPress dashboard. Start by choosing between starting from scratch, using one of Avada’s numerous demos, or importing Fusion Builder content from a previous Avada project.

If you decide to use a demo as a starting point, you can browse through a wide variety of options here. Choose the demo that aligns closely with your vision, and remember, you can modify it later for a more tailored outcome.

Once you’ve made your choice, proceed to the Avada / Theme Options panel. Here, you’ll find a sidebar filled with numerous options allowing you to customize virtually every aspect of your website.

You can fine-tune elements to the pixel level with user-friendly input boxes, toggles, and value sliders. The process is straightforward and intuitive, even for beginners.

Remember, Avada is all about flexibility and giving you control over your website. So, don’t be afraid to experiment with different settings until you achieve your desired website look and functionality.


Get started with Divi just like you would with Avada, but with a few unique features: Start from scratch and customize Divi using its own options or a child theme. Choose from pre-designed layouts included with the theme, or import your own or from ElegantThemes.

No matter which path you choose, you’ll end up in one of Divi’s theme options panels:

  • Theme Options: Customize color scheme, API keys, logo, favicon, navigation, layout, SEO, and code integrations.
  • Theme Customizer: Change the appearance of elements like the header, footer, typography, and buttons in real-time.
  • Module Customizer: Exclusive options for customizing elements like photos, portfolios, accordions, and more.

Pro Theme:

pro theme design

Your Gateway to Building a Stunning Website

Immerse yourself in the world of website creation with the Pro Theme. This one-of-a-kind theme is proud to offer a 100% front-end experience, inspiring you to dive right into designing your website.

Choose from an array of demo content bundles to kickstart your journey. Pro boasts a plethora of “standard demos” that provide simple filler information, perfectly complementing its design stacks.

Additionally, it offers a selection of “extended demos” tailored to specific industries like marketing and restaurants – these demos are undeniably impressive.

Experience the power of design stacks, meticulously crafted collections of settings and styles that elevate your website to new heights. Each design stack offers a distinct layout and overall atmosphere, ensuring your website exudes consistency.

Ready to embark on your website-building adventure with Pro Theme? Here’s how to get started:

  • Explore the captivating demos to find one that resonates with you. If you find a demo that speaks to your vision, stick with it and make tweaks as needed.
  • If none of the demos capture your imagination, head to the Customizer. Here, you can select the design stack that closely aligns with your desired aesthetic style. Take your time to navigate through the Customizer’s sections and make any necessary adjustments.

It’s important to note that the Customizer is the sole theme settings panel for Pro. No other significant settings clutter the interface.

Plugins & Extension of Divi, Avada and Pro Theme:

pro theme integrations

  • Experience the power of Divi’s versatile shop module on any page.
  • Discover Avada’s seamless integration with WooCommerce and its stunning design interaction.
  • Unlock a range of distinct content demos that combine elegant design with WooCommerce functionality in Pro Theme’s four design stacks.

When comparing the plugin and extension capabilities of popular WordPress themes like Divi, Avada, and Pro Theme, there are some key differences to consider.

Divi comes with an extensive list of modules and a built-in Divi Builder plugin that enables a user-friendly drag-and-drop functionality, making this theme highly customizable. It’s great for those who prefer designing their website visually.

Avada, on the other hand, offers Fusion Builder, a proprietary page builder, along with a multitude of premium plugins included at no extra cost. This theme is known for its versatility and for offering a comprehensive suite of design options, making it suitable for any type of website.

Pro Theme is known for its Cornerstone Page Builder, a potent tool that simplifies the process of designing pages.

While it may not offer as many plugins or extensions as Divi and Avada, Pro Theme stands out through its seamless integration with third-party plugins, offering vast customization options for developers and designers.

Designs and layouts 

When it comes to designing and laying out your website, it’s essential to choose a WordPress theme that meets your specific needs. Divi, Avada, and Pro Theme are all popular choices, each with their own strengths.

  • Divi’s strength lies in its visual builder technology, which makes it extremely flexible and user-friendly, even for beginners. It offers an extensive range of pre-made layouts and modules, which can be combined and customized to create a unique website.
  • Avada, on the other hand, is known for its Fusion Builder, a drag-and-drop page builder that offers an impressive array of design elements, alongside a multitude of professionally designed demos. It’s built with a focus on versatility, making it suitable for any type of website.
  • Pro Theme distinguishes itself with its header and footer builder, which offers an unmatched level of customization. Its layout engine also allows for complex grid layouts, making it a great choice for design-oriented websites.

Ultimately, the best choice between Divi, Avada, and Pro Theme depends on your specific needs, design preferences, and level of experience with website building.

Learning Curve:

How quickly can you build a professional website with these big themes? When can you call yourself an expert? Let me break it down for you.

These big themes may have a moderate learning curve at the beginning, but don’t worry, you can still create a basic and attractive website right away. Just choose a theme, follow the tutorials, and start working without fear of making mistakes.

However, things get more challenging when you want to do something that the theme doesn’t easily allow. These themes are like standalone software products, packed with features and options. Mastering them will take time, just like mastering WordPress.

But don’t worry, these themes come with great resources to help you. Avada, in particular, offers a vast knowledge base, comprehensive documentation, and professionally produced video lessons. It’s perfect for complex development projects.

Pro Theme, on the other hand, has a solid knowledge base and documentation that covers both the platform and the included plugins. They also have a helpful forum.

If you prefer a user-friendly approach, Divi is your best bet. Their documentation is organized and beginner-friendly, with video tutorials to guide you. However, there is limited information on Divi-specific actions and filters.

So, if you’re up for the challenge and willing to put in the effort, you can create amazing websites with these big themes. Just choose the one that suits your needs and dive in.

Pros & Cons of Divi vs Avada vs Pro Theme:


Pros Cons
  • Divi’s drag-and-drop builder makes creating and customizing websites accessible to those without coding knowledge.
  • Despite its user-friendly design, Divi can be complex for beginners due to its extensive features.
  • Divi offers a multitude of design options, with hundreds of pre-made layouts and modules.
  • Although Divi provides excellent value, it may be costly for those seeking a basic website builder.
  • With Divi, you can adjust design settings for different devices, ensuring your website looks good on any screen size.
  • Divi Leads tool enables users to conduct split testing to optimize the website’s design and content.


Pros Cons
  • Avada supports a wide range of popular plugins, making it highly versatile and adaptable to various needs.
  • While Avada provides a range of features, it does come with a price tag that may not suit everyone’s budget.
  • The theme is frequently updated with new features, improvements, and security patches.
  • The theme comes with comprehensive documentation and reliable customer support.
  • The theme comes with an extensive library of pre-designed pages and websites.

Pro Theme:

Pros Cons
  • Pro Themes are highly customizable allowing for a unique and personalized design.
  • Sometimes, because of so many features, it can lead to slow page load times.
  • They come with a wide array of features and functionalities.
  • There might be compatibility issues with certain plugins.
  • They provide a professional and polished look to the website.
  • Pro Themes often come with regular updates, ensuring that your site stays updated with the latest web standards.
  • Pro Themes frequently come with premade layouts, easing the design process.

Features of Divi, Avada, & Pro Theme:


  • Real-Time Design: With Divi, what you see is what you get. Design your page in real-time and see the results instantly.
  • Customizable User Interface: Divi allows you to customize your workspace to suit your needs.
  • Responsive Editing: Design your pages with unique layouts for different screen sizes.
  • Global Elements & Styles: Apply global changes across your entire website with a single click.
  • Import & Export Layouts: Easily import or export your layouts to use on different pages or websites.
  • Premade Layouts: Divi comes with hundreds of beautifully designed layouts ready to be used for your website.
  • Drag & Drop Feature: This feature makes it incredibly easy to build beautiful and unique layouts.
  • In-line Text Editing: Simply click and start typing to edit any text on your page.
  • Design Options Galore: With over numbers of content modules, Divi gives you the freedom to explore and create unique designs.
  • Save & Manage Your Designs: Save and manage unlimited custom designs with the Divi Library.


  • Fusion Builder: This is a visual page builder that allows you to construct and design your website’s pages with ease.
  • Responsive Framework: Avada ensures your website looks great on any device, thanks to its responsive design.
  • Advanced Theme Options: These provide the flexibility to customize your website’s appearance without touching a single line of code.
  • Pre-built Demo Websites: Avada provides numerous pre-made demos that can be imported to quickly get your website up and running.
  • Premium Slider Plugins: Avada comes bundled with several premium slider plugins like Layer Slider and Slider Revolution, adding a dynamic element to your website.
  • WooCommerce Compatible: Avada integrates seamlessly with WooCommerce, making it simple to set up an online store.
  • Translation & RTL Ready: Avada is fully translation ready, and it also supports right-to-left languages.
  • SEO Optimized: Avada follows best SEO practices to ensure your site ranks high on search engines.
  • Unlimited Colors & Layouts: With Avada, the design possibilities are endless thanks to unlimited color choices and layout options.

Pro Theme:

  • Customizable Design: Pro theme provides a highly customizable design, allowing users to modify color schemes, fonts, and layout according to their preferences.
  • Responsive Layout: The theme adjusts seamlessly across different devices, ensuring a smooth viewing experience whether on a smartphone, tablet, or desktop.
  • Ecommerce Ready: Pro theme comes equipped with WooCommerce integration, facilitating the creation of a professional and fully functional online store.
  • SEO Friendly: The theme is built with SEO best practices in mind, helping you rank better on search engines.
  • One-click Demo Import: With this feature, users can import demo content within a few clicks, easing the website building process.
  • Dedicated Support: Pro theme comes with dedicated customer support, providing assistance and solving any technical issues you may face.
  • Regular Updates: The theme is updated regularly to keep up with the latest WordPress versions and web design trends.

Frequently Asked Questions:

What are Divi, Avada, and Pro Theme?

Divi, Avada, and Pro Theme are all popular premium WordPress themes that allow you to design and customize your website with ease.

Do these themes offer good value for money?

Each of these themes offers a wide range of features and customization options which is good value for the price. Avada and Pro Theme are single-purchase themes, while Divi offers a yearly or lifetime access option.

Is it easy to switch between themes?

Yes, all three themes are designed to be easily switched between. With Divi, you can also save layouts and transfer them across themes. This makes it easier to transition your website without having to re-create the design from scratch.

Do these themes offer any discounts?

Yes, all three themes often run promotional sales and discounts throughout the year. It's worth keeping an eye out for any special offers that may be available. Additionally, if you purchase a one-time license

Which theme is the best option for me?

This depends on your specific needs, budget, and experience with web design. Each theme has its strengths, so it's best to evaluate each one in relation to your individual requirements.

Quick Links:

Conclusion of Divi vs Avada vs Pro Theme in 2024

After looking at the main points of Divi, Avada, and Pro Theme, I think the best choice for your website development needs will depend on the specifics of your situation.

You might get the most value with Divi if you’re just getting started with web design and want a top-notch user experience.

Alternatively, Avada provides quality features, integration with other popular popular tools, and advanced designs all in one place which would be beneficial for those looking to create an extensive website.

Lastly, Pro Theme is an amazing tool for someone creating a website from scratch and wanting complete control over their site.

Ultimately, no matter which theme you choose; Divi, Avada or Pro Theme – you should always make sure it meets all of your requirements before committing to it.

Anikesh Singh

Anikesh Singh has an impressive 5-year track record in writing about WordPress, page builders, and plugins. With a rich history at prominent platforms, including Yourstory, Bloggerideas, and Tweak Your Biz, Anikesh has refined his expertise in website building and web hosting. Since 2018, he has been dedicated to the world of themes, website building, and WordPress, offering comprehensive insights and recommendations. Away from the digital landscape, Anikesh finds joy in exploring new destinations and immersing himself in the world of literature. Stay updated on Anikesh's latest insights and recommendations by following him on LinkedIn and Twitter.

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