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Divi vs Astra 🚀 2024– How to Pick The #1 Theme (My Personal Opinion)

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Pricing $70/yr $47/yr
Best for

Anyone willing to get a robust theme with various designs and layouts.

End users, developers, designers, agencies

  • 100+ Website Templates
  • 46+ Content Modules
  • 350+ Templates
  • Compatible with page builders. Elementor, Beaver Builder
  • Modular
  • Large Catalog
  • Front End Page Builder
  • Hundreds Of Templates
  • Comes Bundled With A Theme
  • Lightweight and Fast
  • Tons of demo sites
  • Lifetime pricing
  • Lacks Popup Builder
  • Slow Customer Support
Ease of Use

Easy to use but some options are overwhelming.

Astra is easy to use and simple to understand. It is a very lightweight theme that is focused on speed.

Value For Money

Divi combines great looks with a wealth of impressive features to deliver a truly useful multipurpose WordPress theme.

It would be wise to invest in Astra Pro because it has an extensive WooCommerce Integration

Customer Support

If you ever need help, you can chat directly with their support team!

They love to hear from the customers! solve a pre-sales query, and technical help.

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In this article, I have featured Divi vs Astra, Which One is the Best WordPress Theme for you in 2024

If you are one of the developers, you might have gone through several platforms to find the best theme for you. Congratulations to you, as you have come to the right place. Now, your tremendous search will come to an end!!

This article guides you in choosing the best theme that meets your website needs. If you want detailed insight into Divi Theme, check out our Divi Theme Review.

Please stick to the article until the end to decide the better of the two and suit our professionalism.

Divi vs Astra


Bottom Line Upfront:

Divi is more than just a WordPress theme, it’s a complete design framework that lets you design and customize every part of your website from the bottom to top.

One of the main benefits of Divi is its ability to customize every aspect of your website, from the layout and typography to the color scheme and animations.

Another advantage of Divi is its large library of pre-made templates and modules.

You will have control over everything down to the finest detail. Create the perfect websites for you and your clients. These details are the reason that Divi is better than Astra.

Get started with Divi today,

Let’s start exploring.

🚀Divi vs Astra: Quick Expert Summary

When it comes to WordPress themes, there are two main camps: those that are highly customizable and those that are designed to be used as-is.

Divi falls into the first category. With Divi, you have complete control over the look and feel of your website. Need to create a custom footer? No problem.

Want to change the colors or fonts? That’s easy, too. If you’re the type of person who likes to tinker with things until they’re just right, Divi is worth considering.

On the other hand, Astra is designed to be used “out of the box.” In other words, it comes with a pre-designed layout that can be customized to some extent, but not as much as Divi.


Astra might be a good option if you’re looking for a theme that doesn’t require a lot of tweaking. However, if you want complete control over your website’s design, Divi is probably a better choice.

Divi and Astra offer ample customization options, but they go about it differently. Divi uses a “drag and drop” interface that lets you rearrange elements on your pages however you see fit.

Astra takes a more traditional approach, allowing you to change things like colors and fonts from within the
Astra WordPress Customizer. Which approach you prefer is a matter of personal preference.

No matter which WordPress theme you choose—Divi or Astra—you can create a beautiful website that suits your needs.

The important thing is to take some time to explore the options and find the one that’s right for you. Whichever theme you choose, we wish you all the best in your journey toward creating a unique WordPress website!


Divi Overview

Divi Overview

Divi is a multi-purpose flagship WordPress theme from Elegant Themes with more than 6,00,000 active installations. 

This theme is a paid one and has only one version. It comes with prebuilt content and tools to make your website project ready.

You can create any website through this theme. Divi offers you access to everything it possesses and a few other themes, Elegant Themes, too. 

Owing to one version only, it becomes easy to handle and work with.

  • The Divi page builder is a visual, drag-and-drop tool.
  • The Divi Builder also lets you build themes visually by drag-and-drop
  • There are a lot of choices in real-time WordPress Customizer
  • A thorough section for theme changes in the back end of WordPress

It acts as a theme builder and comes with page templates, user-friendly UI, a settings panel, a role editor, and many others down the line.

Divi has a WYSIWYG page builder for visual and real-time editing. There are two extra plugins- Bloom and Monarch.

Astra Overview

If you are looking for a multipurpose theme that is free and minimal, your search ends here. This performance-oriented theme offers good integrations with its add-ons. 

This open-source theme was developed on Github in 2017, so any of you can contribute. Astra was built following AA-level standards and WCAG 2. O makes it accessibility-ready.

Astra Overview

It is rated 95% by Google developers. With more than 6,00,000 customers, the theme can be enhanced through the Astra Pro license and premium add-on plugin.

No matter whether you choose, you will get free access to the library of prebuilt content.  It is noted that upgrading unlocks more content and extra features for your website.

You get a bare theme at first, where you can put any elements of your choice. Both versions of Astra provide you with third-party page builders for better customization of your content.

It is compatible most prominently with Brizy, Beaver Builder, and Elementor.

Comparison of Divi vs Astra:

Divi Astra
  • Visual page builder for posts and pages that you can drag and drop.
  • has a free version.
  • Adding headers, footers, and templates to a theme is easy with the drag-and-drop feature built-in.
  • There are no jQuery dependencies, and the file size is less than 50 KB.
  • Multipurpose.
  • The WordPress Customizer settings for a theme (or, you can use Divi to build everything).
  • The real-time WordPress Customizer gives you many options for style and layout.
  • 271 layout packs that can be imported (basically pre-built demo websites).
  • Controls at the page level can help you work with page builder plugins.
  • Compatibility with WooCommerce and special settings.
  • With the Divi Builder, there is A/B testing built in.
  • LifterLMS & LearnDash have special integrations that let you make online courses.
  • Comes both as a theme and as a plugin.

Why Choose Divi Over Astra?

  • It’s easy to make a website that looks professional and has a personal touch that leads to many sales.
  • You will have total power over the style of your business website, which will help you build a loyal following.
  • To customize Divi, removing the sidebar, changing the logo, adding Google Maps, and changing the bottom is easy.
  • With tools like Monarch and Popup option, Bloom, it’s easy to make your website more engaging.
  • You don’t need heavy third-party tools because their Divi builder has everything you need.

With a special deal, you can get the Divi theme for free for life. Check out my in-depth Divi review to discover why it is so valuable.

Here is a complete comparison between Divi vs Astra. Let’s see which one is better for your usage:

Divi vs Astra: How To Install?



You can easily install this theme like any other theme on WordPress.

  • After paying for the theme, go to the developer’s website, which is Elegant Themes, and download Divi from there.
  • After downloading, navigate to the WordPress dashboard.
  • Click on Themes.
  • Select Add New.
  • Upload the theme from where it has been saved.
  • Click on Install Now> Activate.

You have installed the Divi theme and activated it on your website.

You can find the free Astra version in the WordPress themes directory. You should upgrade your account to get a premium version and explore more creativity.

  • Navigate to the appearance in the WordPress dashboard.
  • Visit Themes.
  • Type and Search ‘Astra’.
  • Click on the install button.
  • Activate the Theme.

You have to download the zipped theme file and upload it from your dashboard in case of direct purchase from the developer’s website.

The installation is easy for both themes, so there is no comparison.

Features of Divi vs Astra

1. Astra vs Divi Theme Options

In this part, I will compare the interfaces for setting up both themes. I’m talking about the “Options” page, where you can change features and settings.

Let’s dive in!

Astra Options

Go to Astra > Dashboard to see the choices for Astra. On this page, you can control modules the parts of the theme that you can turn on and off.

With Astra 4.0, there is a brand-new dashboard that lets you handle everything about the theme, such as turning features on or off, installing Starter Templates, and other dependencies.

The dashboard page is divided into sensible sections: Quick Settings, Astra Pro Modules, Astra Integrations, and Your License.

Each gives you quick access to the settings you need to add or turn on or off based on your needs.

There are also quick links to different customizer settings.

Divi Options

The settings for Divi can be found in the admin sidebar menu.

The dashboard hasn’t changed much in recent changes, which we think is a good thing. It still has that familiar feel we like, with all the choices in a main window controlled by tabs.

At first, there is a lot to learn, but working with Divi is easy once you get the hang of it.

Unlike Astra, Divi’s theme choices can be hard to figure out initially because you can change many things.

For example, there are SEO options that, while simple, should be more than enough for your site’s basic SEO needs, so you don’t have to add a separate plugin for that.

2. Importable Demo Sites

Divi and Astra offer a variety of tools and importable templates to help you easily create impressive websites. These templates are a solid starting point for your web projects and can save you significant time and effort.


Divi has a wide range of starter content options, all created using the Divi Builder. Over 271 website demos are available, with each demo organized into different layout packs designed for a specific type of website.

However, unlike Astra, Divi has no one-click option to import an entire starter site. Instead, it would help if you imported individual templates for various pages, such as the homepage, portfolio, about, and contact pages.

Unfortunately, you must manually configure Customizer settings for other pages, like blog posts, to match the imported templates. One benefit of Divi is its extensive library of over 1,988 single-page templates, which offers flexibility for customization.


Astra offers a wide variety of over 230 website demos (the amount may differ depending on which page builder you select, with Elementor having the most choices).

Astra’s demo importing feature is impressive because it lets you import entire websites instead of just individual page designs. This includes importing associated Customizer settings like header styles and blog layouts, which makes your website ready to go immediately.

Additionally, Astra has a simple-to-use setup wizard that allows you to personalize your site’s color scheme and typography during importing.

3. Content Importers

When incorporating prebuilt content into your WordPress website, Astra and Divi adopt slightly different approaches, each with its advantages.


Astra simplifies the process by allowing you to import an entire Starter Site. This means you can populate your WordPress website with all the pages and elements featured in the demo, including widgets and menus.

You also have the flexibility to choose what you import, whether it’s the customizer settings, content, widgets, or any combination.

Suppose you wish to create a unique site by mixing and matching templates from various demos. In that case, you can import the content from one demo and selectively delete the pages you don’t need until you’ve assembled your ideal website.


On the other hand, Divi takes a more granular approach. You must import each page individually from a website pack or demo. While this method allows for greater flexibility in mixing and matching templates from different packs, it may not be as streamlined as Astra’s approach.

Both methods are effective and won’t hinder your ability to build your site as you envision it. Whether you prefer to use a complete demo as-is or create a customized set of templates, Astra and Divi offer solutions that cater to your needs.

It’s important to note that both approaches are significant improvements over the cumbersome methods employed by some lesser themes, where you must manually upload and import multiple content and configuration files before configuring the settings yourself.

Choosing between Astra and Divi ensures effortless access to prebuilt content and creating a strong website foundation.

4. Page Builders

Both Divi and Astra can be customized using a powerful drag-and-drop builder tool that enables you to edit the content or create a unique website on WordPress from scratch. 

Both have a difference in the page builder functionality.


Divi Page Builder

Like the main theme, Divi has a visual editor produced by Elegant Themes.

You can customize the content using the Drag and Drop visual editor on the Divi Builder page or existing template. This is a huge upgrade in the world of WordPress editing experience.

You can create layouts of rows and columns and populate them with the selection modules present in WordPress.

You can customize almost everything related to Divi. It is up to you to keep it in a default state or need some changes!


Astra has no in-house page builder tool but relies on other page builders.

For example, Astra Demo sites and templates in those sites have been built with third-party builder plugins and Gutenberg (the upgraded version).

Astra - Page Builder

The only problem is that you can edit some templates with specific page builders, like a starter site that can be edited with Elementor.

The team is working to create versions of all available templates that go well with the four-page builders.

To be precise

Divi split testing tools can help you optimize your website and its content for better conversion rates. 

Divi theme builder allows you to create custom headers, footers, and other parts of the website outside the page or post using the visual editor. 

Though the Astra theme allows you to access some of these functionalities and lets you edit the website, it is clear that Divi gives more creative freedom. 

While using Astra, you need to learn the uses of third-party builders that make it slightly complicated to use. Divi is more powerful than Astra.

On the contrary, if you are familiar with Astra page builder tools, you will start editing without delay. For WordPress, both Divi and Astra, with third-party plugins, are the best editors.

The winner is Divi here, as it is more powerful than the Astra theme and its builders combined.

5. Templates


Divi Templates

Divi library has 100+ demo sites and 1000+ templates which gives you huge options to select, save, and get them individually. 

You can choose from the 13 categories and view a live demo.


The page builders have more than 100 templates, the same as the demo sites.

The total number of templates from the four-page builders is 1000+. You need to sort through the templates list to get the one you want that is compatible with the page builder. 

6. Performance

When you consider the speed load to take into account, there is no competition between the two as Astra wins here with a good margin.

When you consider starter sites, both themes work almost the same here.

There is not much difference in their performances. Both are performing out of the box if you compare the paid plans of the themes.

Test #1: Empty Theme and “Hello world!”

Page Size HTTP Requests
Median Page Load
Divi 395 KB 20 0.848 s
Astra 42 KB 8 0.427 s

Test #2: Imported Starter Sites

Page Size HTTP Requests
Median Page Load
Divi 1.452 MB 27 1.472 s
Astra 1.520 MB 60 1.507 s

If you like to get things done easily without much interference, Divi is for you. Astra will be a fairer selection if you can manage to do it yourself, save some bucks, and want your website to load faster. 

Divi Bulk Edit

Colleagues designing websites for many years recall how we would continuously repeat the same actions. If you had six blocks whose appearance you wished to alter, you had to put in six times the normal amount of effort.

Because Divi now has a feature called Bulk Edit, which allows users to make changes to multiple blocks simultaneously, this step is no longer required.

Drop Shadows For Divi.

It is no longer necessary to use Photoshop to produce shadows for photos. Not only is Photoshop an extremely pricey program, but using its Drop Shadows also takes a great deal more time than using Divi.

Another advantage is that the original image is preserved completely, and any extra styles or adjustments to the shadow that may be required can be made later.

The Astra Online Stores

Astra is built to increase the sales your shop generates and the conversions it achieves. Simply put, creating an online store with Astra is much quicker than any other theme.

Not only will your customers appreciate a website that loads quickly, but so will search engines like Google.

This increases your store in the search results page (SERP) on Google, which draws more customers. Because of this, the number of people who frequent your site and their admiration for it both expand rapidly.

Astra Schema Mark-up

Schema is brief pieces of information that the search engines would like us to provide on our sites in order to give them a clearer picture of what is contained on those pages.

If you do so, your website will be displayed more prominently in search results, which will be your reward. Astra will take care of adding Schema markup to your web pages automatically for you.

Divi vs Astra: Pros & Cons

Aspect Divi Astra
Page Builder Powerful and integrated (Divi Builder) Compatible with various page builders
Customization Extensive customization options Slightly less extensive, but still robust
Pre-built Layouts Large library of pre-built layouts Starter Templates provided
WooCommerce Support Excellent support for WooCommerce Good support for WooCommerce
Speed Optimization Improved, but some concerns about speed Well-known for its lightweight and fast-loading design
Flexibility High flexibility in design Flexible, especially with various page builders
Learning Curve The steeper learning curve for beginners Generally more user-friendly and easier for beginners
Support Dedicated support and active community Active community support

Price Comparison: Divi vs Astra 💳

Divi Pricing

There is no free version of Divi and no free trial. You can go by paying an annual subscription or a one-time fee as you like. 

divi pricing

  • The annual plan of $89 gives you product updates and constant support for one year.
  • The one-time payment plan of $249 gives you lifetime support and product updates.

Both plans give you access to Elegant Themes products like Bloom, Monarch, Extra, and multiple ready-made packs of websites.

It offers unlimited website usage with a 30-day money-back guarantee. We’ll start with webshops because they’re so popular. Here’s a video showing how Divi’s Woocommerce-Builder works. A decent theme has fantastic options for creating a webshop, and Divi is no exception.

Using the WooBuilder and WooModules, the theme provides many options for customizing product and category pages. View all 229 different Divi-demos here (1685 templates). These are insane figures!

The Divi demo library contains many beautiful shop layouts you can add to your project with a single click. Complete shop styling is a piece of cake with the WooBuilder.

Astra Pricingastra pricing

The best thing about the pricing of Astra is that it offers a free plan, and upgrading is also cheaper. Let’s have a glimpse of the pricing features.

  • Astra Pro costs you $47 per year or $227 as a one-time payment.
  • The essential bundle costs $137 per year or $677 as a one-time payment.
  • The growth bundle costs you $187 per year or $937 as a one-time payment.

The pro plans have accessible features such as extra layouts, white labeling, WooCommerce integrations, new nav menus, headers and footers, typography models, etc.

You get a starter package of the site depending on the pricing tier. You get constant support and updates until the duration of the subscription ends.

It comes with unlimited website usage and a 14-day money-back guarantee. The higher package gives access to ultimate add-ons for Builder and Elementor, WP portfolio.

Yearly vs lifetime Licenses

You will have access to theme updates, customer support, and any new features or items added while your license is active if you choose the yearly option for Divi or Astra.

You can continue using the theme even after the year has passed without access to theme updates or support, or you can renew your license.

Both themes come with a lifetime licensing option, which can be purchased for a one-time charge and as an alternative to yearly renewals.

Money-back Guarantees

If, after reading this comparison, you are still unsure which option is best for you, both of these themes give you the option to buy them without taking risks.

When you purchase from Divi, you have the option of a 30-day, risk-free, money-back guarantee, while when you purchase from Astra, you only have a 14-day guarantee.

Customer Support

Both Divi and Astra have lots of rich-quality resources to make your website an ideal one. You will find documentation, videos, and tutorials about the features.

Astra support

You can go to the Facebook groups for both themes.

You can contact the Elegant Themes support through the live chat system if you are a Divi license holder. Or you can open an email ticket.

The free version holders of Astra can enquire on the support forums, and active license holders can contact via the email help desk.

To connect with Divi users, you can attend meetings.

Divi surpasses Astra in this case because it has a huge community and good support. 

Frequently Asked Questions (FAQs): 

✅ Is there any upgrade recently in any of the two?

The article is written in August 2020, and everything mentioned here is the latest.

💥Divi takes more loading time. Does it need good storage in the PC to handle it?

No. Nothing as such. It is not as fast as Astra, but it doesn’t mean it eats up a lot of storage.

👉How long can we use the free version of Astra?

As long as it goes good with you. If you are satisfied with the features, don't purchase new ones. They don't insist you upgrade the versions again and again. At times, a soft reminder is sent to you.

Also Read:

Conclusion: Divi vs Astra 2024– Who Is The Winner?

Divi and Astra are powerful WordPress themes that help you create amazing websites.

While both have their unique selling points, I think that Divi offers more customization options, flexibility, and a strong set of features to its users.

However, whatever route you decide to take on your web development journey – Divi or Astra – the critical point is ensuring that your website looks professional and meets all your objectives.

Therefore, before investing in any project, investigate different options to determine which one might best fulfill your needs. Good luck!

You may choose any of the two at your convenience, as both have unique features and many users worldwide.

Anikesh Singh

Anikesh Singh has an impressive 5-year track record in writing about WordPress, page builders, and plugins. With a rich history at prominent platforms, including Yourstory, Bloggerideas, and Tweak Your Biz, Anikesh has refined his expertise in website building and web hosting. Since 2018, he has been dedicated to the world of themes, website building, and WordPress, offering comprehensive insights and recommendations. Away from the digital landscape, Anikesh finds joy in exploring new destinations and immersing himself in the world of literature. Stay updated on Anikesh's latest insights and recommendations by following him on LinkedIn and Twitter.

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